HipTrain vs FORME: two ways to get a live 1-on-1 coach

Full disclosure: HipTrain wrote this page, and we're one of the two options on it. So yes, we're biased. We've kept every fact about FORME to what FORME publishes, with sources at the end.

The short answer

FORME and HipTrain are close cousins: both offer live, 1-on-1 personal training over video. Choose FORME if you want weekly live sessions bundled with daily trainer contact, custom plans and on-demand classes, or you want one of its smart home gyms. Choose HipTrain if you want live sessions more often for less per session, with no hardware. FORME lists $399 a month after a $49 first month. HipTrain starts at $59.49 a month (about $14 a session).

Side by side

How HipTrain works

HipTrain is live personal training over video. You answer a two-minute questionnaire, and we match you with a coach who fits your goals and calendar. Many people go from sign-up to a first session in under a day.

At the time you booked, your coach meets you on video, watches your form, and adjusts as you go. It's the same coach every session, and if it isn't a fit, we rematch you. No equipment is needed. You can join from a phone, tablet or computer, chat with your coach between sessions, and reschedule anytime.

• 30-minute or 60-minute sessions, 1 to 3 times a week
• Vetted, certified coaches with specialties like strength, mobility, Pilates, stretching and rehab training
• First session free, no credit card needed

"I've been training with Damian for 2 months now and the results are nothing short of extraordinary. We're doing 3 sessions of 30 minutes per week." (Felicia B., Google review)

How FORME works

FORME offers live, 1-on-1 personal training through its app. Its site describes "Weekly live, 1-on-1 sessions with your trainer" and a "Custom workout plan each week," plus on-demand classes. It also mentions golf fitness with TPI-certified trainers and nutrition and sleep coaching options. You don't need FORME hardware: FORME says you can "Train anywhere with the FORME app."

FORME's site lists "$49 first month | $399/mo thereafter." The first month includes a 60-minute intro session and four 60-minute live 1-on-1 sessions. In other places the site shows "$149/mo," and it isn't clear to us which plan that covers, so ask FORME before you join. FORME also sells two smart home gyms, the FORME Studio and the FORME Lift (up to 200 pounds of digital resistance), but doesn't list their prices on its site. FORME is owned by Interactive Strength, Inc.

When FORME might make sense

• You want one premium plan that bundles live sessions, daily trainer contact, custom workouts and on-demand classes.
• You want golf-specific fitness training.
• You want nutrition or sleep coaching alongside training. We don't advertise those.
• You already own a FORME Studio or Lift, or want a smart home gym.

Pricing compared

Here's the monthly math using published prices.

• HipTrain, 30-minute sessions: $59.49 a month for 1 a week, $119.99 for 2 a week, $179.99 for 3 a week. About $14 a session.
• HipTrain, 60-minute sessions: $109.99 a month for 1 a week, $219.99 for 2 a week, $319.99 for 3 a week. About $25 a session.
• FORME: $49 for the first month, then $399 a month. With one 60-minute session a week, that's about $100 a session.

For one 60-minute live session a week, we charge $109.99 a month and FORME lists $399. That's about $289 a month apart, or about $3,468 a year. Even our 3-a-week, 60-minute plan ($319.99) costs less than FORME's listed monthly price. To be fair, FORME's price also covers daily trainer contact, custom plans and on-demand classes. See every plan in our pricing section.

Where HipTrain isn't the right fit

We'd rather you pick the right thing than pick us. Like FORME, we ask you to show up live at a set time. Unlike FORME, we don't advertise nutrition or sleep coaching, a big on-demand library, or smart gym hardware, and we don't offer in-person sessions. Our coach roster is small, and our 29 App Store ratings are a small sample, much like FORME's.

Who should pick which

• If you want live 1-on-1 sessions two or three times a week on a budget, pick HipTrain.
• If you want an all-in-one plan with nutrition and sleep coaching options, pick FORME.
• If you prefer 30-minute sessions, pick HipTrain, since our plans are built around them.
• If you want a smart home gym tied to your coaching, pick FORME.
• If you want to pay with HSA or FSA funds, HipTrain publishes that it's eligible. FORME doesn't say.

Questions

Is FORME still around?

Yes. As of October 2026, FORME's site is selling memberships, and the FORME app is on the App Store. FORME's site lists Interactive Strength, Inc. as its owner.

Do I need FORME hardware for live training?

No. FORME says you can train with your trainer in the FORME app. HipTrain also needs no equipment.

Is there a free trial?

HipTrain's first session is free, with no card. FORME's first month is $49 and includes an intro session plus four live sessions, and FORME says you can try it "risk-free for 30 days."

Which is cheaper, HipTrain or FORME?

HipTrain. Our plans run $59.49 to $319.99 a month. FORME lists $399 a month after the first month. For other live options, see live online personal trainers and HipTrain vs Echelon Coach.

Want to see if live coaching fits you? Try your first HipTrain session free. No credit card needed.

We checked pricing and features for every service here in October 2026. They change often, so double-check before you sign up.

Sources

• HipTrain
• HipTrain on the App Store
• FORME
• FORME hardware
• FORME Personal Training on the App Store